There are over 3 billion internet users and over 2 billion of them have active social media accounts. Popular social platforms have become marketing giants, offering businesses valuable data about their customers and a (mostly) free way to reach them.
Why your companys need use paid social media ?
Paid Social can be more cost-effective than traditional media, You also have more control over your ads, for example, you have unpredicable reason, you have to pause or take down your ads, you can do so without any lasting impression. You can see in real time how effective your ad is and whether it’s hitting your chosen key performance indicators.